5 CRM Lessons We Can Learn from Steve Jobs

Months after his death, Steve Jobs’ loss is still being mourned by many. Because of his incredible work ethic, he was able to touch the lives of many with Apple’s products. He was a true visionary that gave such simple products which revolutionized the world’s view of what a product should be and could be. He sought to be different and it has made him and his company stand-out. Let’s take a page from the inspiring innovator and learn from read more »

5 Ways You Can Turn Customer Problems to Marketing/Sales Opportunities

Good companies value customer feedback to gauge their performance and position in the customer’s mind. Positive feedbacks are like pats on the back for a job well done while negative feedbacks can be useful in finding ways to improve products and services. Receiving customer complaints is a normal part of business. Nonetheless, only a few companies are able to turn these customer problems into marketing and sales opportunities. Here are five ways in which you can turn customer problems into read more »

5 Common CRM Mistakes and Solutions

Every company operates under several systems that’s designed to strengthen its structure and improve its function. Majority of the business industry leads to a path wherein their primary goal is to serve their customers as if they are the bosses. This starts with the company’s way of communicating with their past, present, and future customers. This is the where Customer Relationship Management comes into play. Customer Relationship Management, or commonly known as CRM, involves the use of today’s technology in read more »

Optimizing your Online Presence for Enhanced User Experience for your Customers

It can be a long, arduous journey for small businesses to establish their brand to their online and offline markets. Why is that? Well, it’s because they tend to focus on virtually obsolete online marketing strategies like pop-up advertisements. Seriously? We are already on the 21st century, where innovation rules. Maximized customer care involves treating them to an expertly-optimized, well-designed, and highly-informed website. Drawing from multiple market researches, listed below are just some of the actions you can take to read more »

15 Tips in Handling Irate Customers

Every business owner and employee has customers. If you have a business, your customers are those who patronize your products and services. If you are working for a company, your customers are either internal or external. Internal customers are people inside the company who need information or insights from you, while external customers are those whom you supply. Call center outsourcing service are vital for every large scale business, whose foundation and lifeline are its customers. Basically, you can’t get read more »

5 Ways on How You Can Use Twitter to Promote Customer Loyalty

In the age of Twitter and Facebook and massive social media, the voice of a single customer is power that can turn the tides that can either pave or wash away the path to glory of a corporation. In this era, the power has literally been at the fingertips of thousands of customers equipped with a computer, an internet access, and a plethora of access to hashtags “#” and ats “@.” They can be angry or satisfied customers. Depending on read more »