Agent Engagement: Why It’s Smart To Invest In Your People

We all have heard time and again that your people are your best asset. They perform crucial functions that help your business grow. The people behind your help desk services serve as your connection to your customers. Your marketing team promotes your business and increase your brand awareness. Even your back office personnel perform an important role in maintaining stability in your business processes. Investing in your people is one of the best things you can do to motivate them. read more »

Deconstructing the Social CRM Revolution

Customer relationship management (CRM) has evolved over the years. Companies have tried different methods to keep their customers engaged and loyal. With the prevalence of social media and the influence of technology as a whole, CRM is veering away from the traditional tools to more dynamic platforms. The important thing about CRM is involving all departments in your company. It’s not just the front liners who need to be involved, even your back office services and other non-sales areas should read more »

The 5 Most Effective Ways Agents Connect With Their Customers

Prioritizing your customers is crucial to the growth of your business. Not only do they patronize your products or service, they also help increase your brand awareness. Your products are not the only things that satisfy your customers, your employees are at the other end of the spectrum. May it be your customer service or sales agents, they contribute greatly to the overall customer experience that your brand wants to convey. Dealing with customers requires the perfect balance of being read more »

4 Tips To Effectively Handle Your Offshore Team

Offshore teams are becoming more common in a lot of industries. With technology providing easy access to anyone across the globe, the practicality of having offshore teams has helped many businesses thrive. Remote teams may be comprised of employees from international offices, work-from-home staff, and teams from call center outsourcing services who specialize in customer retention and satisfaction. Regardless of their location, it is important that you recognize offshore teams as an integral part of your business. Not seeing them regularly read more »

Customer Engagement: The New CRM Paradigm

Customer engagement is now becoming the frontrunner in the CRM paradigm. Customer behavior has evolved significantly to the point that marketers have changed their strategies to adapt to these changes. Technology has played a big part in customer relations. With most of your clients becoming reliant on the internet and their gadgets, many platforms are now available to keep them engaged. You need to be proactive now more than ever in creating and sustaining customer engagement. Here are four things read more »

Where Is CRM Headed This 2014?

With over 30 years of existence, the customer relationship management (CRM) industry has seen many changes with the way it is interacting with and providing quality service to its clients. According to an article entitled “